Privacy Policy
Purple Financial Solutions Ltd – Privacy Policy
Our contact details:
Name: Purple Financial Solutions Ltd
Address: 20a Fauconberg Road, London, W4 3JY
E-mail: hello@purpleloan.co.uk
ICO Licence Number: ZB641085
The type of personal information we collect
We currently collect and process the following information:
- Personal identifiers: Name, Email Address, Contact Number
- Loan amount requested
- Purpose of Loan
How we get the personal information and why we have it
Most of the personal information we process is provided to us directly by you for one of the following reasons:
- Applications for Personal Loan (Secured or Unsecured)
- Applications for Bridging Finance
We use the information that you have given us in order to introduce your loan enquiry to our partners.
We may share this information with our introducing partners:
- loan.co.uk limited.
- fluent money limited.
Where you tell us you are happy to receive information from us, we may send you communications via email on products, services and information that may be of interest to you.
Under the UK General Data Protection Regulation (UK GDPR), the lawful bases we rely on for processing this information are:
(a) Your consent. You are able to remove your consent at any time. You can do this by contacting hello@purpleloan.co.uk
(b) We have a contractual obligation.
How we store your personal information
Your information is securely stored.
For completed loan applications, we keep Name, Address and Contact Email for the duration of the loan. We will then dispose your information by permanently deleting from our database.
For loan enquiries, we keep Name and Contact Email for a duration of 12 months. We will then dispose your information by permanently deleting from our database.
Your data protection rights
Under data protection law, you have rights including:
Your right of access – You have the right to ask us for copies of your personal information.
Your right to rectification – You have the right to ask us to rectify personal information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
Your right to erasure – You have the right to ask us to erase your personal information in certain circumstances.
Your right to restriction of processing – You have the right to ask us to restrict the processing of your personal information in certain circumstances.
Your right to object to processing – You have the the right to object to the processing of your personal information in certain circumstances.
Your right to data portability – You have the right to ask that we transfer the personal information you gave us to another organisation, or to you, in certain circumstances.
You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.
Please contact us at hello@purpleloan.co.uk, and or Purple Financial Solutions Ltd t/a Purple Loans, 20a Fauconberg Road, London, W4 3JY if you wish to make a request.
How to complain
If you have any concerns about our use of your personal information, you can make a complaint to us at
hello@purpleloan.co.uk
Or post your letter to:
The Complaints Team
Purple Financial Solutions Ltd t/a Purple Loans
20a Fauconberg Road, London, W4 3JY
You can also complain to the ICO if you are unhappy with how we have used your data.
The ICO’s address:
Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF
Helpline number: 0303 123 1113
ICO website: https://www.ico.org.uk
